Demographic Reporting Tools Help Build the American Economy

Written by Technology Magazine on October 25th, 2018. Posted in Geospatial analysis software, Geospatial data analysis, Geospatial data analysis services

Historically the largest of the demographic reporting tools, at least in the U.S., was the Census. However, with technological advancements and the incorporation of the internet into our lives, so many more demographic reporting tools have come along to help with more than just personal and spatial data analysis. With websites and software from companies like Google, Microsoft and many more, there demographic reporting is a significant resource for additional data analysis.

Demographics are More than Your Location and Identity

While demographics used to be items like gender, age, race, location, and income, there is so much more to report today. With all of the tracking that can be done on the internet, there is spatial data analysis, geospatial data analysis, and marketing analytics among many other services.

All forms of intelligence software report d

4 Important Reasons to Utilize Location Intelligence Software

Written by Technology Magazine on March 1st, 2018. Posted in Geospatial analysis software, Geospatial mapping, Location intelligence solutions

Spatial data analysis

A recent report that was conducted by the company MarketsandMarkets found that the market concerning geospatial analytics is expected to rise to nearly $72.21 billion by the year 2020. Considering that, it’s wise to ensure that your business is ready to take action in regards to the popularity of this type of data. That being said, many businesses partner with location intelligence companies in order to obtain the right kind of solutions. With that in mind, here are four reasons every business should consider utilizing location intelligence software.

  1. Helps Your Digital Marketing Efforts Excel

    In modern times, it’s relatively simple for companies to set up m