Text analytics and big data analysis can sound like scary terms, but they’re really an integral part of our national security. Here’s all you ever wanted to know about how text mining, geotagging, name matching, and other big data analysis are important for keeping us safe:

• Text analytics are important to border security. Text analytics is a form of big data analysis that takes unstructured data and converts it into structured data that can be analyzed for things like sentiment analysis and topic tagging. This allows people trying to make a decision about someone to make it more quickly. Text analytics allows border security to identify dangers near the border at the time of screenin

Digital marketing is not only important, but crucial for business success today. With a large percentage of businesses on the internet in some way or another, many businesses are moving the majority of their marketing efforts to the digital world. With advanced digital tools and more targeted information than ever before, businesses can significantly increase their success with digital marketing.

Advanced geotagging and its contribution to digital marketing

Marketing is about understanding the customer and their buying habits. It is an attempt to understand what your customer needs and when they are searching for it. What if this information was provided to you? What if you could know not only when your customer needed an item, but also when they were geographically near your physical l